VINTON, Va. -

The town of Vinton is getting a seven hundred thousand dollar makeover.

Town leaders signed off on a contract last week with Elevation Advertising.

Some of the money will be used to improve buildings, outdoor lighting, and walkways.

The advertising firm will use the rest of it to figure out what Vinton is all about.

"We had a goal about five years ago to kind of renew and reposition ourselves. Apart of it's with the economy. We're all kind of jockeying for business and revenue," said Town Manager, Chris Lawrence.

All the money the town will use for the revitalization project is coming from a grant.

The town has a little less than two years to complete the project.