wdbj7.com/news/wdbj7-lynchburgs-jubilee-center-featured-in-international-advertisement-20120206,0,6388357.story

wdbj7.com

Lynchburg's Jubilee Center featured in international advertisement

Dollar General is recognizing The Jubilee Family Development Center in a marketing campaign called "Honoring Our Everyday Heroes"

Tim Saunders

Reporter/Lynchburg Bureau Chief

5:02 PM EST, February 6, 2012

LYNCHBURG, Va.

Advertisement

A Lynchburg youth center is being featured in a global advertising campaign.

Dollar General is recognizing The Jubilee Family Development Center in a marketing campaign called "Honoring Our Everyday Heroes."

The 90-second commercial features Sheldon Anderson, a former student at the center.  He tells how Jubilee took him from a life of crime, to attending the University of Virginia.

Jubilee's director, Sterling Wilder, says Anderson's success is thanks to the center's community support and dedicated volunteers.

"When kids and families see that caring and love, that is what sparks them to change," said Wilder.  "That's what sparks them to make a difference and that's what sparks them to succeed in life."

The ad featuring Jubilee is running on the Oprah Winfrey Network.