Virginia Western Community College installs mural in downtown Roanoke

ROANOKE CITY, Va. (WDBJ7) - You may have seen a new mural taking shape in downtown Roanoke over the last few weeks.

That mural is now complete.

Virginia Western Community College installed the vintage postcard style mural across from Elmwood Park. The mural says "Greetings from Roanoke" with each letter depicting one of the city's landmarks.

The mural adorns the side of the RAMP building, or the Regional Acceleration and Mentoring Program, which is supported by the college. According to its website, RAMP aims to "propel high-potential startups to expand and create jobs in the STEM and health fields."

College marketing director, Josh Meyer, said they want to welcome people to the city and highlight what they call the growing technology corridor on Jefferson Street.

"We want people to be out here, taking pictures of the sign, putting it up on social media, spreading the word about Roanoke, Virginia and the landmarks that we have here," he said.

Joe Collins, the college's graphic designer, created the mural. It's style draws inspiration from other vintage postcard style murals found in Austin, Texas and other U.S. cities.

Meyer said Virginia Western paid for the mural with help from the college's educational foundation as well as a beautification grant from Downtown Roanoke, Inc.